Today, I’ll be reviewing Davie Fogarty.
Davie Fogarty appears to be a very successful entrepreneur in the E-commerce and digital marketing space…
He is best known for being the founder of the 9-figure eCommerce brand, The Oodie.
Davie is also the CEO of the Davie Group and has ~200,000 subscribers on his YouTube channel.
But… is Davie Fogarty legit?
Or is Davie Fogarty a scam?
Let’s find out in this Davie Fogarty review!
Who is Davie Fogarty?
Davie Fogarty is a 27-year-old Ecommerce entrepreneur from Australia. According to his LinkedIn profile, Davie worked as a social media manager for SkinnyMe tea before starting his own Shopify stores.
In 2017, he founded the brands Calming Blankets and his crowned jewel, The Oodie. He also created the Davie Group and has launched 12+ eCommerce brands that have generated over $250 million combined.
One thing to note is Davie has never used the dropshipping model before…
Davie also has a YouTube channel where he teaches entrepreneurs how to build a million-dollar brand.
On top of that, Davie recently created the DTC intelligence tool Trend Rocket.
Davie clearly makes a ton of money, so let’s go over his net worth first.
Davie Fogarty: Net Worth
99% of Davie Fogarty’s net worth comes from his ownership stake in the Davie Group, so let’s calculate that first.
According to a 2021 article, the Davie Group was starting to plan an IPO on the Australian Stock Exchange.
They sought to raise $20 million, but the valuation was unclear.
They are on track to do about $250 million in revenue in 2022, so let’s say they are worth 1x revenue.
This means that the Davie Group will be worth ~$250 million after IPO.
I couldn’t find any public numbers on how large Davie’s ownership stake is in the Davie Group, but it seems like he was the sole founder…
But let’s say he has a couple of minority partners/investors. His stake will also decrease after the IPO.
Being conservative, I estimate that Davie Fogarty has a 75% ownership stake in the Davie Group, meaning his net worth is a mind-boggling $190 million.
Davie Fogarty: Davie Group
In 2018, Davie Fogarty founded the Davie Group, which owns many eCommerce brands.
Some of Davie Fogarty’s brands include The Oodie (wearable blanket), Pupnaps, Calming Blankets (weighted blankets), The Australian Furniture Warehouse (high-ticket dropshipping), and more.
Because of these brands, the Davie Group is on track to do $250 million in revenue in 2022.
As I said earlier, the Davie Group has been so successful that there are plans to raise funds through an IPO soon.
They will use the funds to continue growing brands, start new brands, and buy ecommerce stores.
Davie Fogarty: YouTube
Davie only started uploading to YouTube in 2021 and has already amassed ~200,000 subscribers.
He mostly makes educational videos on how to launch and scale e-commerce brands.
He also talks about creating a profitable Shopify store, finding winning products, and advertising your store.
On top of that, he reveals what he’s learned from big wins like The Oodie and his many losses.
Through his YouTube channel, he promotes his Facebook group “How to build a million dollar brand” and his Membership Program ($24.99/month).
Davie also recently started promoting his new software tool, TrendRocket.
Davie Fogarty: TrendRocket
Davie has recently launched a DTC product research tool called TrendRocket. The primary purpose of this tool is to find winning products in seconds.
His e-commerce brands are already using TrendRocket to find new products to sell.
Rather than being focused on dropshipping, this tool is for brands that want to find and scale private-label products.
You can read my full Trend Rocket review here.
Davie Fogarty: FAQ
What is Davie Fogarty’s net worth?
Davie Fogarty’s net worth depends entirely on his ownership stake in the Davie Group and its valuation. I estimate that his net worth is about $190 million.
What is the Davie Group?
The Davie Group is Davie Fogarty’s company that owns these Ecommerce brands. It is a huge team of marketers that test out products to launch new brands, and also operate and scale existing brands like The Oodie, Pupnaps, and Calming Blankets.
Does Davie Fogarty have a course?
Davie Fogarty does not currently have a course. He has a Membership Program that he sells through his YouTube channel for $24.99/month.
Are there other “gurus” like Davie Fogarty?
Yes, there are many. Some of these include Jordan Welch, Biaheza, Hayden Bowles, Mike Vestil, Sebastian Ghiorghiu, AC Hampton, Tan Choudhury, Cortney Fletcher (Ecom Babes), The Ecom King, Nathan Nazareth, Sebastian Esqueda, Scott Hilse, Austin Rabin, Sharif Mohsin, Sander Stage, Igor Kheifets (E-Farming), Iman Gadzhi, Chance and Abdul (Modern Millionaires), Jeff Lerner (The Millionaire Shortcut), Andrew Tate, The Real World (Andrew Tate), Hustlers University (Andrew Tate), Tristan Tate, Entre Blueprint (Jeff Lerner), Jeff Lerner, Sophie Howard, Kindle Publishing Income (Sophie Howard), Ravi Abuvala (Remote Integrator Academy), Chance and Abdul (TheMMSaaS), Iman Gadzhi (Agency Navigator), Boba Milic (Lunar Automation), Cameron Dunlap (The One-Day Flip), and Mikey Kass.
Conclusion: Is Davie Fogarty Legit or a Scam?
After being in the dropshipping trenches for 5+ years, it’s clear that you should only learn from the best of the best…
Davie didn’t start uploading to YouTube until 2021, 4 years after he founded The Oodie, so he’s not here to make a quick buck.
As for the Davie Group, this is a legit company and marketing powerhouse. All of their brands are public, so they can all be verified. They are also on track to IPO soon, and it doesn’t get more legit than that.
There is one thing I do find a bit odd… There are hundreds of millions of dollars (potentially billions) on the line with Davie Group, yet he is spending so much time building his personal brand on YouTube, TikTok, and Instagram…
Davie is great at building brands, but I highly recommend dropshipping instead if you’re starting with online businesses.
It’s the easiest way to start with e-commerce, and you can still make a ton of money (see below)…
