Today, I’ll do a Mikkelsen Twins review to see if they’re legit or a scam.
The Mikkelsen Twins appear to be successful entrepreneurs in the audiobook self-publishing space…
They claim to have made $10,000 monthly by selling audiobooks on Amazon. The Twins make most of their money from selling courses like Publishing Life and Audiobook Impact Academy.
But… can you make money online with their self-publishing courses?
Are the Mikkelsen Twins legit? or are they a scam?
Let’s find out in this Mikkelsen Twins review!
Who Are The Mikkelsen Twins?
Christian and Rasmus Mikkelsen are entrepreneurs with six years of experience in audiobook publishing and online course teaching.
They are the founders of Publishing Life and Audiobook Income Academy, courses that teach people about making money online with audiobooks.
They also have a YouTube channel about Publishing Life and other Audible publishing topics.
The Twins also wrote a book called Freedom Shortcut, which teaches people how to make passive income online with self-publishing.
The Mikkelsen Twins appear to make a lot of money online, but how do they do it? Let’s take a look…
How Do The Mikkelsen Twins Make Money Online?
The Mikkelsen twins make money online through several ventures, including audiobook publishing, online course teaching, and YouTube content creation.
They have established themselves as successful digital marketing and self-publishing entrepreneurs, primarily focusing on helping others succeed in these areas.
Specifically, they offer online courses, such as Audiobook Income Academy and Publishing Life, that teach aspiring authors and publishers how to create and market their books on Amazon and other platforms.
They also earn passive income from their audiobook sales and YouTube ad revenue. Additionally, they monetize their online presence through affiliate marketing, promoting various products and services to their followers in exchange for a commission.
The Mikkelsen Twins Products and Courses
Publishing Life, now known as Publishing.com, is an online education platform created by the Mikkelsen Twins. The platform is designed to help individuals learn how to make money by publishing books using the self-publishing business model.
One of the free training webinars offered by Publishing.com focuses on teaching participants how to make money with Amazon through online book publishing using Audible.
The flagship program offered by Publishing.com is called Audiobook Impact Academy, previously known as Audiobook Income Academy.
The course teaches students about the Mikkelsen Twins’ trademarked process for choosing the right topic, writing a book, publishing and marketing it on Audible, and making a profit.
According to their website, the Mikkelsen Twins are revolutionizing Amazon’s royalty model, making it accessible to everyday people.
Audiobook Income Academy
Audiobook Income Academy 2.0, now known as Audiobook Impact Academy, is an online business course that teaches people how to become Amazon publishers and generate passive income. However, there is a great deal of debate surrounding this course.
While some believe it’s a scam and that the Mikkelsen Twins have been banned from Amazon multiple times, others claim it has helped them achieve financial freedom. It is difficult to discern which reviews are genuine in a world of fake positive reviews.
After conducting several hours of investigation into Audiobook Income Academy and the Mikkelsen Twins, it was discovered that they coined the term “ghost audio” to attract more people to their free webinar training on the publishinglife.com website.
On their landing page, they may also make exaggerated claims of fast money with little effort, merely marketing language intended to grab people’s attention and encourage them to watch their webinar.
However, during the free training, the Mikkelsen Twins explain that hard work is necessary to succeed with this business strategy. So, while the “easily produce $5K – $20K per month” strategy may not be as simple as it sounds, they do not shy away from discussing the hard work required to succeed.
Are The Mikkelsen Twins a Scam?
Although some people view the marketing tactics used by the Mikkelsen Twins as scam-like, Audiobook Income Academy is a legitimate service that provides mentorship, support, and access to a Facebook group with over 15,000 students.
The Mikkelsen Twins employ emotional triggers in their marketing, such as promoting their strategy of “stress-free income.” They also tend to exaggerate the ease of their business model, a common approach other coaches use.
However, they do not discuss important factors such as the quality of their products, the slow payout from Audible, or the high cost of hiring a quality writer and narrator.
They also advertise a guaranteed refund policy, but it seems that some people have had trouble getting refunds.
While they aren’t a scam, they might not be totally 100% legit.
What is The Mikkelsen Twins’ Net Worth?
The twins have an estimated net worth of $20 million, with each brother worth $10 million.
In 2018, they claimed to have earned $60,000 from selling audiobooks on Audible by Amazon.
However, I can almost guarantee the large majority of their net worth comes from selling courses like Audiobook Income Academy.
Mikkelsen Twins Review: FAQ
What is Ghost Audio?
The Mikkelsen twins popularized the phrase “Ghost audio,” which describes the practice of engaging ghostwriters to produce content that can be sold under your name on platforms such as Amazon in the form of eBooks, audiobooks, or physical books. This method enables you to delegate the writing job while generating passive income.
Are the courses the Mikkelsen Twins sell worth it?
Audiobook Income Academy is a suitable option if you enjoy book publishing, have some budget flexibility, and are interested in the Mikkelsen twins’ process. The program offers ample support to help you learn from others’ mistakes and save time and money. Compared to a complex business model like Amazon FBA private label, this approach is easier to understand. However, Amazon still controls your business, and the earning potential is limited. Additionally, outsourcing a quality product may not be as affordable as the Mikkelsen twins suggest.
What did the Mikkelsen Twins do before Publishing Life and Audiobook Income Academy?
Before their success, the Mikkelsen twins were on their two-year stay in Aarhus, Denmark, during which they struggled to keep a job for more than six weeks and used drugs to manage their situation. In 2015, they returned to New Jersey, moved in with their parents, enrolled in a two-year college program, and worked part-time. While delivering Chinese food, they came across Stephen James from Project Life Mastery, who taught them how to create and market short books on KDP.
Can you really make passive income with self-publishing?
Although self-published authors can earn 40 to 60 percent royalties from a single book sale, their earnings vary significantly depending on their book sales. This is considerably higher than traditionally published authors’ 10-12 percent royalty rates. Nonetheless, it is crucial to note that this approach is not nearly as profitable or hands-off as the Mikkelsen Twins suggest.
Are there other “gurus” like the Mikkelsen Twins?
Yes, there are many. These include Jordan Welch, Hayden Bowles, Mike Vestil, Davie Fogarty, AC Hampton, Biaheza, Tan Choudhury, Sebastian Ghiorghiu, The Ecom King, Nathan Nazareth, Scott Hilse, Sebastian Esqueda, Sharif Mohsin, Austin Rabin, Sander Stage, Cortney Fletcher, Ecom Babes, E-Farming by Igor Kheifets, Modern Millionaires, Iman Gadzhi, The Millionaire Shortcut by Jeff Lerner, Andrew Tate, The Real World by Andrew Tate, Hustlers University, Tristan Tate, Entre Blueprint by Jeff Lerner, Jeff Lerner, Sophie Howard, Kindle Publishing Income, TheMMSaaS, Agency Navigator, Remote Integrator Academy, The One-Day Flip, Lunar Automation, Fiction Profits Academy by Karla Marie, FPA Workshop, Leadific, Douglas James Training, Astroflipping, BNB Formula, Commission Hero, Fullstaq Marketer, Ascend Ecom, Legendary Marketer, Capital Syndicate, Leila Hormozi, Luke Belmar, Karla Marie, and Mikey Kass.
Conclusion: Are The Mikkelsen Twins Legit?
After being in the dropshipping trenches for 6+ years, it’s clear that you can make a TON of money online…
But after doing this Mikkelsen Twins review, there’s nothing special about them or Publishing Life.
Yeah, self-publishing is a legit business model, but it’s not even close to as easy, passive, or profitable as Christian and Rasmus make it out to be…
If you want a chance to make significant money quickly, I highly recommend dropshipping physical products instead.
Running a dropshipping business isn’t easy, but the potential reward is immense (as seen below), so it’s 100% worth it.